I’ve been building websites for almost 20 years, both freelance and with agencies, and during this time I have worked with clients ranging from sole traders to some of the largest corporations on the planet. These days I focus on working with a handful of local organisation with whom I feel the internet can have the most significant benefit.
All of the projects I work on feature:
These days over 50% of people use a mobile device as their primary means of browsing the web, so much so that how well your website responds on a mobile device is one of the elements that the search engines use to rank your website.
When I build a website I ensure that it is fully functional on desktop, laptop, tablet and mobile devices.
Content Management System
A content management system allows the website owner to manage their own website without any technical knowledge, this helps to keep costs down as it means content can be added and changed by the website owner. For most clients I recommend WordPress, the worlds most popular CMS which powers 25% of all websites.
Designed to convert
I’m a firm believer that the psychology of a website is as important if not more important than the technology that is use. It’s important to understand why you want a website, what you expect it to do, and how that translates to your potential customers journey. By understanding this from the outset you can make your website do what you want it to do and increase your sites conversion rate.
Part of a wider plan
There are many things that play a part in the success of a website, Social Media, Search Engine Optimisation, Pay Per Click Marketing, Hosting and much more all add to your websites productivity and should be considered from the offset. When designing a website I work with the client to plan how that website will work not only at the launch but going forwards as well.